The Startup Atlas · Latin America · Chile

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NotCo

A food-tech company whose AI platform, Giuseppe, helps food makers design and reformulate products; it began by selling its own plant-based foods.

Founded
2015 · Santiago, Chile
Founders
Matías Muchnick (Co-founder and CEO) · Karim Pichara (Co-founder and CTO) · Pablo Zamora (Co-founder)
Website
notco.ai

In their words

“Today, we are working with seven out of the top 10 CPGs in the world.”
Matías Muchnick, Co-founder and CEO · AgFunderNews, 2025-03-20

On the record

  • 2026-09-09Sold its Brazilian business to investment group Ferrara and reportedly shut its Mexican unit as it shifts from food manufacturing to AI licensing. Green Queen
  • 2021-08-30Closed a $235 million Series D with Tiger Global at a $1.5 billion valuation, becoming Chile's newest unicorn. Leaders League

Verified by IRIS on 2026-11-13. Something changed? Write to hello@iris-media.xyz.